The Hyundai IONIQ is the first passenger vehicle with 3 alternative drive systems. What’s invisible from the outside marks a revolution on the inside that calls for a futuristic staging.
The result is a unique installation that immersed visitors of the exhibition into the fascinating world of automotive technology with multidimensional screens.
For that purpose, several layers of translucent OLED-displays with three motorized Hyundai IONIQ acrylic models were synchronized in real time.
The exhibit combines a multidimensional infographics with dynamic soundscapes and straightforward usability to turn complex information into an emotionally conceivable experience.